“People don’t buy what you do, they buy why you do it”. That’s one of the central points of Simon Sinek’s golden circle model which he presents in his book, Start With Why (you can read a summary of the book here). The golden circle…
The book in a paragraph The most successful individuals and organisations communicate and operate from their core purpose, cause or belief, inspiring others and achieving remarkable loyalty and engagement. They “start with why”. And then they align their how – processes and values – and…
We noticed you're visiting from Australia. We've updated our prices to Australian dollar for your shopping convenience. Use United States (US) dollar instead. Dismiss