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Decisions that go right aren’t always good ones

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Decisions that go right aren’t always good ones.

(And decisions that go wrong aren’t always bad ones)

For example, imagine rolling a dice and choosing between two outcomes:

  • a) 1 to 4
  • b) 5 or 6

We choose (b).

The person rolls five. We win.

But it was a bad decision.

Because, if repeated many times over, we’d lose twice as often as we’d win.

Conversely, choosing (a) would have been a good decision, even though we’d have lost.

Organisational decision making is characterised by uncertainty.

We’re rarely asked to make decisions where the answer is certain.

So decision-making must favour options with the highest expected value (i.e. probability x outcome).

To do otherwise is nothing more than gambling.

So, next time a choice leads to a poor outcome, don’t assume it was the wrong decision.

Likewise, when things go well, reflect and make sure you weren’t just lucky.